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Mysamaris Portfolio

Mysamaris has been given the opportunity to work with a wide variety of verticals in the nonprofit sector; arts, cure, cause just to name a few.  Within those verticals our clients range from large to small, national to local, and everywhere in between. Our goal is to provide excellent service at reasonable rates to every type of nonprofit no matter their mission, their size or their location.

While we do work with many nonprofits in the same vertical, every project is unique. In fact, some are so unique that our lead team has provided commentary to better explain our solution.

American Lung Association

 

Our Solution:
Mysamaris utilized the eCommerce utility to offer fee based membership options that would grant access to sections of the website not available to complimentary members. We also utilized templates to allow Admins to update and create new news, updates, and blogs easily and without previous HTML experience.

Our Services:

  • Convio Website Deployment
  • Online Membership
  • eCommerce Membership

United Nations Foundation

Our Solution:
Mysamaris implemented a rapid development strategy working in close communication with the UNF and Bank of America teams in order to develop the responsive variants of the provided designs and deploy the necessary Luminate forms on time and with perfect technical functionality.

Our Services:

  • Website Design and Development
  • Luminate Online Implementation

National LGBTQ Task Force

Our Solution:
Working in close communication with The Task Force team Mysamaris developed responsive variants of Luminate surveys and forms based on style guides and designs provided by a third party design firm on time and with perfect technical functionality. In addition to basic functionality, a registration sequence and dynamic email welcome series was planned and implemented. Mysamaris also developed a highly customized event template used by The Task Force for their Miami Gala.

Our Services:

  • Luminate Online Website Deployment
  • Responsive Design
  • Email campaign and custom welcome series
  • Custom WordPress plug in

Disabled American Veterans

Our Solution:
Mysamaris provided the DAV with a basic TeamRaiser with limited customizations that was well within their budget restraints.  Our experienced TeamRaiser event team also provided strategy and best practices.  With the success of their first 5K, they are expanding their program to an additional city and have asked Mysamaris to join them again in building their TeamRaiser site.

Our Services:

  • TeamRaiser Deployment
  • Limited Customizations
  • Strategy and Best Practice Consulting

CHOC

Our Solution:
Working hand in hand with the CHOC event team, Mysamaris generated a customized variant of their other initiative designs and implemented a Luminate event, as well as a microsite, to share celebrity interactions and provide data to help manage the event’s real world details.

Our Services:

  • Website Design and Development
  • Luminate Online Implementation

Population Connection

Our Solution:
Over several years, Mysamaris has been there to tackle projects large and small for Population Connection. Those projects have included: email welcome series design and development, microsite development, Facebook integration, email newsletter template development, blog development, and Convio PageBuilder site maintenance.

Our Services:

  • Website Design and Development
  • Blackbaud/Convio Consulting
  • Email Development
  • Microsite Development

CHOC Children’s Hospital: CHOC Walk in the Park

 

Our Solution:
Working hand in hand with the CHOC event team, Mysamaris created a visually stimulating TeamRaiser which was easy to use for both participants, donors and administrators. Through the use of TeamRaiser best practices, CHOC Walk in the Park saw their best fundraising year yet.

Our Services:

  • Website Design and Development
  • Luminate Online Implementation
  • TeamRaiser and Customization
  • eCommerce Module
  • Event Module

MMRF Race for Research

Our Solution:
Mysamaris provided a completely re-branded look and an easy to follow registration pathway to help users along instead of confusing them. We also provided an easy to use and maintain backend to enable internal staff members to make changes and updates where needed. In addition, our team provided creative writing services to update current content and emails, a rebranded email stationery, and support in ongoing analytics and maintenance.

Our Services:

  • Convio API for TeamRaiser
  • Major Customizations to TeamRaiser
  • Ongoing Technical Services

MMRF

Our Solution:
Mysamaris has worked with the Multiple Myeloma Research Foundation to continually provide technical and strategic solutions to help grow their organization and constituent database. We provide ongoing technical services including, but not limited to: webpage updates and creation, email creation and deployment, analytical reporting and social media expertise.

Our Services:

  • Website Design and Development
  • Luminate Online Implementation
  • Blackbaud/Convio Consulting
  • Google Adwords and Analysis
  • Ongoing Technical Services

Food and Water Watch

 

Service List:
• Convio API Integration to WordPress
• Event Alerts
• Action Alerts

Our Solution:
Mysamaris created a custom WordPress plugin which allows the administrator to easily:
1.    Select the type of item they would like to embed (advocacy alert, events list or advocacy list)
2.    Configure the available fields, or if lists are being embedded, select filter criteria
3.    Select from a list of available CSS templates to use

Aerospace Industries Association: Second to None Campaign

Our Solution:
Mysamaris created a compelling story through the use of testimonials and photographs in a responsive design using Luminate Online.  In addition to a registration sequence and welcome series, Mysamaris configured an advocacy campaign to further support the mission of the AIA.

Our Services:

  • Luminate Online Website Deployment
  • Responsive Design
  • Advocacy Configuration

American Lung Association:  Freedom From Smoking Online
www.ffsonline.org
Vertical:  Health
Cause:  Diseases, Disorders, and Disciplines
Total Revenue:  $50M

Overview:
The American Lung Association came to Mysamaris to help deploy their Freedom From Smoking Online campaign in Convio CMS. They needed the website to be customized per user, include news and updates, a blog, and a fee based membership program.

UNF: Bank of America/Project Red
http://red.bankofamerica.com
Vertical: Health
Cause: Elimination of mother to child transmission of HIV by 2015
Total Revenue: $134M

Overview:
In the winter of 2013, the UNF asked Mysamaris to help them launch a critical initiative in collaboration with the Bank of America and (RED) to raise awareness of their cause and collect matching gifts during the Super Bowl. The responsive form elements needed to be created on an accelerated schedule to meet the deadline.

National LGBTQ Task Force

www.thetaskforce.org

Vertical:  Human and Civil Rights
Cause:  Advocacy and Education
Total Revenue:  $5.7M

Overview:
In 2014 The Task Force approached Mysamaris in need of advanced knowledge of the Blackbaud Luminate system to deploy their new fundraising solution in conjunction with a third party website redesign. This developed into an ongoing partnership in support of the Task Force’s online fundraising, events and CRM integration. This partnership also produced the first custom WordPress plugins for the Luminate system.

Disabled American Veterans (DAV):  Run to Honor Veterans 5K
www.dav5k.org
Vertical:  Human Services
Cause:  Social Services
Total Revenue:  $6.6M

Overview:
In the summer of 2013, the DAV asked Mysamaris to help them launch their inaugural 5K run/walk using TeamRaiser.  Working with a limited budget, they needed a site that was intuitive and dynamic that was easy for a staff of one to maintain.

CHOC Cherishes Children Gala
Vertical: Public Benefit
Cause: To generate community awareness and resources for CHOC Children’s and CHOC Children’s at Mission.
Total Revenue: $21M

Overview:
In 2012 CHOC Children’s hospital needed a way to manage their major annual Gala that would accommodate donations, sponsorships and outbound communications. The project needed to maintain the look and feel of other CHOC initiatives but provide a customized black tie experience.

Population Connection (501c3 and 501c4)
www.populationconnection.org
Vertical:  Public Benefit
Cause:  Advocacy and Civil Rights
Total Revenue:  $4M

Overview:
Population Connection needed their staff to focus on maintaining their programs and disseminating information that’s crucial to their constituents, so they approached Mysamaris to create the appropriate technical solutions to meet their internet communications needs.

CHOC Children’s Hospital: CHOC Walk in the Park
Vertical: Public Benefit
Cause: Fundraising Organizations
Total Revenue: $21M

Overview:
In 2012, CHOC Children’s Hospital began work with Mysamaris on their site wide migration to Luminate Online. As part of this migration, their annual Walk needed to be moved from Kintera to TeamRaiser. Multiple services were required in addition to the implementation of the technology including design and strategy

MMRF
www.themmrf.org
Vertical:  Health
Cause:  Medical Research
Total Revenue:  $29M

Overview:
The MMRF came to Mysamaris for ideas on updating their existing Convio TeamRaiser-based Race for Research micro-site. Many users complained of a registration and post-registration process that was hard to follow and not easily understood. They also wanted to update their branding throughout the site to better tie to their existing parent site. The ease of maintaining their races and updating content were also topics of discussion

MMRF
www.themmrf.org
Vertical:  Health
Cause:  Medical Research
Total Revenue:  $29M

Overview:
In 2009, the MMRF approached Mysamaris in search of an ongoing solution to updating current content, deploying new webpages and initiatives, launching campaign emails, providing analytics and strategic recommendations to help further their cause.

Food and Water Watch
www.foodandwaterwatch.org
Vertical:  Public Benefit
Cause:  Research and Public Policy Institutions
Total Revenue:  $11M

Overview:
Food and Water Watch required a simple plugin for use by semi-technical staff that would help them embed Convio advocacy action item forms as well as filterable lists of those items. Additionally they required the ability to embed filterable lists of events

Aerospace Industries Association:  Second to None Campaign
www.secondtonone.org
Total Revenue:  $18.5M

Overview:
The Aerospace Industries Association selected Mysamaris as their partner not only because of our status as a trusted Blackbaud Solutions Provider, but also because of our team’s experience working in and for government agencies and our country’s military.  Their “Second To None” campaign required a fully responsive microsite which inspired their constituents to become active in advocacy

Partnerships & Associations

Mysamaris partners and works with a range of technology partners to bring best of breed solutions to our clients.

 

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So you want to start a nonprofit?

Maybe you are a nonprofit professional currently between jobs or you have a great cause you feel isn’t being championed well enough; there are many reasons to consider founding a nonprofit organization. We will address the actual process of founding a non-profit in our next post; however first let’s dispel some myths.

If you come from the for-profit world you may have some misconceptions however:

1. Nonprofits don’t make money
This is a serious misconception, being a 501(c)(3) doesn’t mean there is no profit; it means that any profits go toward the work the NPO does. There are major nonprofits that make significant profits. You may have heard of the New York Stock Exchange, the NFL, or Harvard.

2. A nonprofit should have low or minimal overhead costs.
This is likely one of the most common misconceptions about how a nonprofit functions. The fact is a nonprofit has the same overhead as any other business. Rent, clerical supplies, computers, etc. All these cost money. Though there are programs that can result in significant savings, the fact is there will be a significant cost to running a business and a nonprofit IS a business.

3. Nonprofits get most of their funding from foundations.
Donations and grants from wealthy private and corporate foundations represent a small portion of the funding for most nonprofits. Individual gifts, those made by independent people actually makes up over 71% of the annual revenue for nonprofits nationally. Don’t count on a grant to carry a new organization, they are hard to get and can dry up through no fault of your own.

4. Nonprofits don’t need staff; they can use volunteers.
Nonprofits actually employ over ten percent of the US population. That’s not because they are run poorly; that’s because nonprofit employees need skills and real time to dedicate to the causes they support. Though some tasks are available from volunteers, these are usually unskilled labor type work. Some companies will donate time for marketing or accounting skills, but in the end it will not be a priority to them, expect to have to pay those costs eventually.

5. Nonprofit employees are those who couldn’t cut it in the “real world”.
This is probably the most offensive stereotype we have come across. Nonprofit professionals chose careers in the sector because they care about making an impact. Some may be a bit outspoken on the causes they support, but that’s what drives them to do what they do. Most people don’t realize that the nonprofit sector employs a significant number of MBAs.

6. Nonprofit work environments are informal and relaxed.
Though this is true in some cases, it is no more accurate than the description of the software industry, every workplace is different. If you expect casual attire you clearly have never seen the general staff of a large nonprofit in DC. Some organizations can be downright draconian in their adherence to the chain of command. Make no assumptions about what works in the nonprofit space.

Now that we’ve cleared a few of these up, stay tuned to this Facebook for more on starting a nonprofit, if you are still sure you are willing to follow that road.
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Augmented Reality Fundraising

Back in 2012 this prediction was made on “Giving in a Digital World”: 12 DIGITAL FUNDRAISING TRENDS FOR 2012 #3 AUGMENTED REALITY.

That’s right, 2012.

Does anyone remember this: www.youtube.com/watch?v=QqyKT0QLP2w? (No, we don’t either.)

So, 2012, we’re waiting…

With the hype currently running high around Pokémon GO we forget that this isn’t a new technology. Augmented reality has been possible since 1990s in its more primitive forms. High powered mobile technology has obviously spread the possibility further.

Strictly defined (thanks Wikipedia) “augmented reality (AR) is a live direct or indirect view of a physical, real-world environment whose elements are augmented (or supplemented) by computer-generated sensory input such as sound, video, graphics or GPS data.”

Some organizations have certainly made use of the tool for tours and similar applications but there is yet to be a major “win” using this entertaining hybrid medium to raise funds outside of closed settings. We can however expect to see this catch phrase begin to be used (and misused) in the field for some time to come.

Now creating an augmented reality fundraising tool is no mean feat. The world is a rather large place. For augmented reality to be engaging it needs to operate on a vast level. Users should be able to find an augmentation almost anywhere (something even Pokémon GO is still having issues with). In addition, there needs to be a reason to interact with it. Is it purely informational? Does it provide a gamification aspect? Most importantly for us, how does it generate a revenue stream? These are the real questions that need to be answered before a broad-scale AR application can be of use to a nonprofit fundraiser.

The most valuable use of this technology is going to be increasing cause awareness. Imagine being able to engage a potential donor anywhere with content pertinent to their immediate surroundings. The possibilities for parks and museums are obvious, but where can we make the leap to a larger scale?

Imagine an application designed for a historic preservation organization that can overlay historic images of real world locations on the fly? What about a history education group with an app that can pull up facts of interest wherever one goes? The options are limitless, but will it be a fundraising boom or another troublesome catch phrase?
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Fundraising is Not a Sin

After many years of experience in the nonprofit sector and years of collected data to prove its value, we are always astounded that so many organizations do not optimize their online activities for fundraising.

If we think about why this may be the case there are a few answers:

-Fear of Alienating the Audience-

Some leaders make decisions based around a fundamental belief that those who are interested in a cause are repulsed by fundraising asks. The problem here is that if this is the case, how exactly are they planning to help? There are several ways an individual can help, primarily they can volunteer, socially champion the cause, take political action or donate. Although all of these are to be encouraged, only donation makes the others possible. This is the “story” that has to be told.

-Fear of Appearing Needy/Weak-

Let’s be honest, successful leaders do not want to appear like they need help. Sometimes these drives carry forward to their first impulses about running an organization. The fact is nonprofits exist by tapping into the philanthropic impulse. Yes, nonprofits exist to do good, but they do that good with other people’s money. It is not a sign of failure to follow that model.

-Fear of Distracting From the Cause-

The best asks incorporate the cause and highlight the need. A good ask is a case statement. A well-crafted campaign MUST highlight the cause if it is to be effective.

-Lack of Knowledge of Best Practices-

Designing a web presence or communicating for a nonprofit is a specialized skill set. Sometimes nonprofits contract independent firms to design a web presence who do not know “the rules” or are being run without the budget to bring in experienced nonprofit writing experts. Sadly this can be a recipe for trouble. Always consider the long term costs of these decisions. Loss of email list names is permanent; lifetime donor value will decrease. An ineffective website will cost money in lost donations and eventually need to be redone, do it right the first time.
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