Why Your Website Needs to be ADA Compliant

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Inclusivity for improved customer engagement If you subscribe to any digital newsletter itโ€™s likely that you have been reading about the increasing importance of website accessibility. So, is your website accessibly friendly? Can website visitors with cognitive, physical, and visual disabilities easily read & navigate your website? More specifically, can visitors perceive, understand, navigate, interact, […]

Are You Read for Google Analytics 4?

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In 2020, Google rolled out a new version of their analytics platform – Google Analytics 4 (GA4). Fast forward to March 2022, Google caused a stir for marketers when it announced it will be sunsetting Google Analytics 3 (Universal Analytics) in July 2023 (paid customers have until July 2024). WHAT DOES THIS MEAN? Well, it […]